GMinsidernews.com and Textual Advertising

Sometimes it seems like there are few auto manufacturer's that GM isn't part owner. It is curious though that at GMinsidernews.com the in-text ads by Vibrant Media advertise Hyundai's and Mitsubishi's. This is the forum after all where poster's use profile signatures like, "There is no word in Japanese for pickup truck" and "Proud Member of: The never bought a foreign car made in America club"....