A New Approach for Auto Dealers.....Just Think About It.
The BrandingStrategyInsider.com blog has a very interesting post on the issues facing Auto Dealers. It has some unique suggestions such as hiring non-car sales people, senior citizens and more women as sales people to help build the customer relationship/brand aspect. I know...some of this stuff may seem a little out there for the avg. dealer but it has have worked for the rest of the marketplace since dirt touched dinosaurs. So read it over...and just think about it.

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